Physical Freedom is a concept based on the idea that a person's increased physical and mental capacity allows them to seize more opportunities, and be less bound by physical constraints; to live life on their own terms! This striving for improved physical and mental robustness and all that comes with it is at the heart of everything Physical Freedom stands for, offers and sells. From programmes to t-shirts, from competitions to blogs, you'll see the theme run through like lettering through a stick of rock.